Who We Are 

SpearMind is a next-generation AI consultancy created through a strategic partnership between Spin Communications (Greece) and Escherman (UK). Our mission is clear: to deliver powerful, actionable insights and tools — exclusively AI-powered — that elevate how organizations communicate, engage, and grow.

This joint venture brings together two forces of excellence:

• Spin Communications, founded in 2003 by communication strategist Spiros Rizopoulos, has established itself as one of the most dynamic and innovative forces in the highly competitive field of communications and public relations. With an unwavering commitment to quality, innovation, and effectiveness, for more than two decades the company has delivered comprehensive communication services to individuals and organizations seeking to shape targeted and positive engagement strategies with their audiences.

• Escherman, founded by AI and digital communications expert Andrew Bruce Smith, brings nearly four decades of innovation at the intersection of PR, data, and technology. A recognized leader in the field, Andrew has trained over 3,000 organizations — including NATO, Jaguar Land Rover, DEFRA, and Disney — in the practical application of AI in communication, research, and performance measurement. His contributions to the industry have shaped how AI is integrated into modern communication workflows.

Together, we empower leadership, strategy, and communication teams with a unique blend of:

• Deep industry knowledge in messaging, audience dynamics, and policy influence

• Cutting-edge AI methodologies designed for transparency, performance, and strategic alignment

• Customized solutions that bridge human intelligence and ethical machine learning